coffee konnection | read & learn

Coffee roasting is where green (raw) coffee becomes the aromatic, flavorful coffee you know and love. It is also where a coffee’s character is shaped: sweetness, acidity, body, and even the specific tasting notes you pick up in the cup. If you have ever wondered what light , medium , and dark  really mean—and how to choose the right roast for your taste and brew method—this guide breaks it down in a simple, practical way. Explore roast levels and how they are different What r

Coffee cupping is the simplest, most consistent way to taste coffee and understand what you are actually drinking. It is how roasters evaluate new coffees, check roast consistency, and compare origins side by side. The best part: You do not need fancy gear. You just need a few cups, a spoon, and a repeatable process. Learn how to taste coffee like a pro What is cupping (and why it works) Cupping is a standardized tasting method where coffee steeps in hot water, then you taste

You’ve invested in specialty coffee beans, dialed in your grind size, perfected your brewing technique—but something still tastes off. Before you blame the beans or your brewing method, consider this: water makes up 98% of your finished cup. That means the quality of your water has a massive impact on flavor, extraction, and overall coffee experience. Great beans can absolutely taste bad when brewed with poor water. It’s the most overlooked factor in home brewing, yet it’s on